Control and Alan Wake share developer Remedy's goofy sense of humor, but they're different kinds of horror stories and ultimately have very different tones. Control is ultimately like the more light-hearted episodes of the X-Files, as interested in humor as in horror. Alan Wake had funny interludes and asides, but its primary focus was on building a sense of solitary dread and suspense. It's fitting, then, that the AWE expansion for Control leaves Alan Wake behind a locked door, narrating the events of this new chapter, but still isolated from the Federal Bureau of Control and its likable leader, Jesse Faden. In the end, they still inhabit separate stories, even if they share a fictional universe. It's to AWE's credit that it successfully tells a part of Alan Wake's story as a chapter in Jesse's without betraying either character or the tenor of their story.
This is a companion discussion topic for the original entry at https://www.vice.com/en_us/article/qj4am7/control-awe-brings-back-the-nastiest-villain-in-alan-wake