‘Dread Hunger’ Finds Success and Language Barrier Challenges in China

Video games are internationally accessible in a way many other mediums are not, which can lead to unexpected outcomes. Case in point, the New Zealand-based team behind the multiplayer survival game Dread Hunger, where players try to survive in the Arctic, certainly expected players from around the world to play its game when it launched in late January. What it didn’t anticipate was, alongside success, newfound language barriers would also lead to friction and xenophobia in its rapidly expanding userbase.


This is a companion discussion topic for the original entry at https://www.vice.com/en_us/article/3abe8j/dread-hunger-finds-success-and-language-barrier-challenges-in-china
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Glad that the team is handling this gracefully. I can’t even read Polygon comments anymore without wading through a sea of thinly (or often not so thinly) veiled sinophobia. It seems like anti-Chinese is the new the socially accepted form of bigotry, even in left-leaning circles.

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