How a Designer Known For Horror Made the Musical Gaming Triumph ‘Hi-Fi Rush’

It’s rare to be genuinely surprised these days. Video games take incalculably long to develop in the modern era, and cost so much to produce, that companies understandably announce them well in advance, in hopes of building hype by the time they’re finished. That’s just marketing 101. But Hi-Fi Rush, Xbox’s energetic and indescribably gorgeous action game where you attack on the beat, appeared out of nowhere last month, pulling off what’s dubbed the “shadow drop,” where a piece of media is announced and released simultaneously.

This is a companion discussion topic for the original entry at