A few hours ago, Blizzard dropped this as promo for Battle for Azeroth, and it got me thinking:
What, to you, makes an effective game trailer/advertisement/“world building” piece? Do you want a cinematic? Gameplay-only? Animations like this?
What are some of your favourite trailers, or other promo material for games?
The Battle for Azeroth stuff has tapped into a well of nostalgia I haven’t felt for Blizzard games in years – I first played WC2 when I was 5, twenty-two years ago – and they’ve done a hell of a job of re-engaging interest. So, as a last question… if a game you fell out of wanted you back, how would they need to present it to get you back?