There’s a trend I’m seeing in little internet communities lately. A series on the internet will be created in what seems to be episodic little bits, but then eventually it’s revealed that these episodes are connected with deep lore. The comic/podcast/youtube series you thought was just about scooby-doo or food reviews is actually something bigger and often a bit convoluted. Everything before this had all been a set up to make you say “oh sh*t, there’s lore!?”
I’m interested in the phenomenon, as it feels both new and always draws me in. But is it a new thing or has this sort of story telling been popular for much much longer. I’m really interested in this but I don’t know where to start. Can you think of any examples of this style of story telling (from recent times or before)? Was there one big examples that sparked the small fires of surprise lore to spread? Why do you think these are popular, is it just because they’re fun or is there something else? Please leave a reply, I’m really interested in talking about this.
If I haven’t made myself clear about what it is exactly I’m talking about please let me know so I can clarify. Below are some examples that I’m familiar with but I’m sure there are plenty more.
Badvertising (a comedy podcast about advertising badly)
Scoob and shag (a parody Web comic of Scooby doo) CW blood, Horror themes, drug use
The Tues Day Cinematic Universe (a comedy youtube channel of short videos of clip art and videogame music)
Things I bought at sheetz (a food review quiz show featuring Justin Mcelroy)